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Trending ETFs

Name

As of 05/17/2024

Price

Aum/Mkt Cap

YIELD

Annualized forward dividend yield. Multiplies the most recent dividend payout amount by its frequency and divides by the previous close price.

Exp Ratio

Expense ratio is the fund’s total annual operating expenses, including management fees, distribution fees, and other expenses, expressed as a percentage of average net assets.

Watchlist

$42.27

$406 M

0.00%

0.99%

Vitals

YTD Return

5.5%

1 yr return

16.0%

3 Yr Avg Return

7.2%

5 Yr Avg Return

5.0%

Net Assets

$406 M

Holdings in Top 10

83.6%

52 WEEK LOW AND HIGH

$42.3
$35.95
$42.29

Expenses

OPERATING FEES

Expense Ratio 0.99%

SALES FEES

Front Load N/A

Deferred Load N/A

TRADING FEES

Turnover N/A

Redemption Fee N/A


Min Investment

Standard (Taxable)

N/A

IRA

N/A


Fund Classification

Fund Type

Exchange Traded Fund


Name

As of 05/17/2024

Price

Aum/Mkt Cap

YIELD

Annualized forward dividend yield. Multiplies the most recent dividend payout amount by its frequency and divides by the previous close price.

Exp Ratio

Expense ratio is the fund’s total annual operating expenses, including management fees, distribution fees, and other expenses, expressed as a percentage of average net assets.

Watchlist

$42.27

$406 M

0.00%

0.99%

BUFF - Profile

Distributions

  • YTD Total Return 5.5%
  • 3 Yr Annualized Total Return 7.2%
  • 5 Yr Annualized Total Return 5.0%
  • Capital Gain Distribution Frequency N/A
  • Net Income Ratio -0.14%
DIVIDENDS
  • Dividend Yield 0.0%
  • Dividend Distribution Frequency Annual

Fund Details

  • Legal Name
    Innovator Laddered Allocation Power Buffer ETF
  • Fund Family Name
    Innovator ETFs Trust
  • Inception Date
    Oct 19, 2016
  • Shares Outstanding
    3200000
  • Share Class
    N/A
  • Currency
    USD
  • Domiciled Country
    US
  • Manager
    Dustin Lewellyn

Fund Description

The Fund will invest at least 80% of its net assets (including investment borrowing) in the exchange-traded funds (“ETFs”) that comprise the Index. The Fund, using an indexing investment approach, seeks investment results that generally correspond, before fees and expenses, to the performance of the Index. The Index provider, FTSE Russell (“FTSE Russell” or the “Index Provider”), compiles, maintains and calculates the Index.

The Index is composed of the shares of twelve Innovator U.S. Equity Power Buffer ETFs (each, an “Underlying ETF,” and together, the “Underlying ETFs”). The Fund, in accordance with the Index, will be continuously invested in each of the Underlying ETFs and will rebalance semi-annually by purchasing and selling the Underlying ETFs to equally weight the Underlying ETFs. As further described below, each Underlying ETF seeks to provide a defined outcome based upon the price performance of the SPDR® S&P 500® ETF Trust (“SPY”) over the course of an approximately one-year time period (each, an “Outcome Period”) that begins on the first day of the month indicated in the Underlying ETF’s name. Each Underlying ETF seeks to provide returns that match the price return of SPY up to a capped amount for an applicable Outcome Period (a “Cap”) and a measure of downside protection from losses experienced by the price returns of SPY for such Outcome Period (i.e., a “buffer”).

The Index seeks to provide “laddered” investing in the Underlying ETFs. Laddered investing refers to investments in several similar securities that have different reset dates, with the goal of mitigating timing risks associated with investing in a single investment. The laddered approach of the Index is designed to help offset the timing risks inherent in the purchase of shares of a single Underlying ETF. Each Underlying ETF that comprises the Index seeks to provide outcomes with a specified Cap and buffer based upon the price return of SPY, but only for the duration of an entire Outcome Period. These outcomes may only be realized by holding shares of the Underlying ETF on the first day of its Outcome Period and continuing to hold them on the last day of its Outcome Period. Purchasing or selling shares of an Underlying ETF after an Outcome Period has begun may result in investment returns very different from those that the Underlying ETF seeks to provide for an entire Outcome Period. At any given point during an Outcome Period, an Underlying ETF may have more or less upside available to its respective Cap or more or less ability to benefit from its buffer when compared to the beginning of its Outcome Period. As a result of the performance of an Underlying ETF during its Outcome Period, once an Outcome Period has begun an investor that purchases shares of a single Underlying ETF may have little or no upside available to them for the remainder of the Outcome Period (because the Underlying ETF’s share price has increased to a level near its Cap) or little or no ability to benefit from a buffer (because the Underlying ETF’s share price has decreased in value by more than the downside protection). The Fund, in accordance with the Index, will typically buy an Underlying ETF on days other than the first day of its respective Outcome Period and sell an Underlying ETF on days other than the last day of its respective Outcome Period. However, by owning each of the Underlying ETFs at all times, the Fund will have a diversified exposure to the respective Caps and buffer that are available for each of the Underlying ETFs. An investment in the Fund allows a shareholder to participate in the outcomes of each Underlying ETF without undertaking any additional purchases or sales.

As indicated in the chart below, each month, one Underlying ETF concludes its one-year Outcome Period, and subsequently “rolls” into another one-year Outcome Period, refreshing its buffer level and resetting its Cap for another twelve months. This process repeats monthly, with the Index participating in a rolling set of Caps and buffer.

With the laddered investment approach, the Fund will continue to have the potential to increase in a market environment where the value of SPY is steadily increasing, as it is likely that at least one of the Underlying ETFs will have performance capacity because it will have reset its Cap within the past month. In addition, the Fund will have the potential to derive benefit from a buffer in a market environment where SPY is steadily decreasing, as is it is likely that at least one of the Underlying ETFs will have a buffer against losses because it will have reset its buffer within the past month.

However, the Fund may not benefit from the Cap or buffer of an Underlying ETF. It is possible that all of the Underlying ETFs will have exceeded its respective Cap or that none of the Underlying ETFs will have a buffer against losses relative to their respective Outcome Periods. Such circumstance may continue until the beginning of the next month, at which point an Underlying ETF resets its buffer protection level and applicable Cap. In addition, for any given time period, the performance available for any single or group of Underlying ETF may exceed the exposures to Caps that the Fund has in owning all of the Underlying Funds. Similarly, for any given time period, the potential for a buffer against losses may be greater when owning a single or group of Underlying ETF that has more ability to benefit from a buffer than the buffer available by owning all of the Underlying ETFs. See “Risks – Fund-of-Funds Risk”.

The Underlying ETFs each utilize a defined outcome investing strategy. Defined outcome strategies seek to produce pre-determined investment outcomes based upon the performance of an underlying security or index. The Fund is a “fund-of-funds” and does not itself pursue a defined outcome strategy. The shares of the twelve ETFs comprising the Index are set forth below:

1.  Innovator U.S. Equity Power Buffer ETF™ — January (PJAN)

2.  Innovator U.S. Equity Power Buffer ETF™ — February (PFEB)

3.  Innovator U.S. Equity Power Buffer ETF™ — March (PMAR)

4.  Innovator U.S. Equity Power Buffer ETF™ — April (PAPR)

5.  Innovator U.S. Equity Power Buffer ETF™ — May (PMAY)

6.  Innovator U.S. Equity Power Buffer ETF™ — June (PJUN)

7.  Innovator U.S. Equity Power Buffer ETF™ — July (PJUL)

8.  Innovator U.S. Equity Power Buffer ETF™ — August (PAUG)

9.  Innovator U.S. Equity Power Buffer ETF™ — September (PSEP)

10.Innovator U.S. Equity Power Buffer ETF™ — October (POCT)

11.Innovator U.S. Equity Power Buffer ETF™ — November (PNOV)

12.Innovator U.S. Equity Power Buffer ETF™ — December (PDEC)

Each Underlying ETF invests substantially all of its assets in FLexible EXchange® Options (“FLEX Options”) that reference SPY. Each Underlying ETF seeks to provide an outcome that is based upon the performance of SPY over the course of an approximately one-year time period that begins on the first day of the month indicated in the Underlying ETF’s name when the fund enters into its FLEX Option positions and ends on the market’s closure on the last day of the month immediately preceding the month indicated its name when those FLEX Options expire. For each Underlying ETF, the applicable Outcome Period has an upside return Cap that represents the maximum percentage return a Fund shareholder can achieve from an investment in the Underlying ETF for the Outcome Period and a buffer of 15% of losses. Each Underlying ETF’s Cap may vary. Each Cap is dependent on prevailing market conditions, especially then current interest rates and market volatility, at the times each Underlying ETF enters into its FLEX Options contracts.

The Index was created on July 15, 2020. On its inception date, the Index was equally allocated to shares of the twelve, monthly Underlying ETFs. The Index is reconstituted and rebalanced on a semi-annual basis. The Index will be scheduled to rebalance and reconstitute its portfolio securities on the third Wednesday of April and October each year. On each semi-annual rebalance date the Index will re-allocate its portfolio to invest in the Underlying ETFs equally, such that each Underlying ETF will constitute 1/12 of the Index portfolio. The Fund will purchase and sell Underlying ETFs in accordance with these scheduled rebalances. The Index’s semi-annual

rebalance and reconstitution schedule may cause the Fund to experience a higher rate of portfolio turnover. Frequent turnover of the Fund’s portfolio securities may negatively affect the Fund’s performance because the Fund may pay higher levels of transaction costs and generate greater tax liabilities for shareholders. The amount of an individual Underlying ETF in the Fund will vary after its semi-annual rebalance date and therefore the percentage of Underlying ETFs held by the Fund may be dependent on its proximity to the Index’s rebalance date.

The section entitled “Additional Information About the Fund’s Principal Investment Strategies” contains additional information relating to the Underlying ETFs and graphics designed to illustrate the outcomes sought by the Underlying ETFs based upon the hypothetical performance of SPY.

Innovator Capital Management, LLC, the investment adviser to the Fund and the Underlying ETFs (“Innovator” or the “Adviser”), maintains a webpage for the Fund and each Underlying ETF that provides current information relating to the Underlying ETF’s sought-after outcomes, including the performance of SPY since the beginning of the Outcome Period, the Underlying ETF’s net asset value (“NAV”), the amount of investment gains possible until the Underlying ETF reaches the Cap, and the amount of buffer remaining. The address for each Underlying ETF’s webpage is set forth in the section entitled “Additional Information About the Fund’s Principal Investment Strategies.” These webpages will not only allow Fund shareholders and/or a prospective Fund shareholder to find current information about each Underlying ETF’s progress through its Outcome Period, but it also provides links to each Underlying ETF’s prospectus and statement of additional information, which describe the principal investment strategies and principal risks of each Underlying ETF in much greater detail. Fund shareholders and Prospective Fund shareholders are encouraged to visit one or more of these webpages and read the prospectus and statement of additional information of the Underlying ETFs in connection with making investment decisions regarding either an Underlying ETF or the Fund.

The Fund is classified as “diversified” under the Investment Company Act of 1940, as amended (the “1940 Act”). To the extent the Index concentrates (i.e., holds 25% or more of its total assets) in the securities of a particular industry or group of industries, the Fund concentrates its investments to approximately the same extent.

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BUFF - Performance

Return Ranking - Trailing

Period BUFF Return Category Return Low Category Return High Rank in Category (%)
YTD 5.5% -0.4% 18.5% 96.80%
1 Yr 16.0% 3.8% 52.7% 94.31%
3 Yr 7.2%* -12.7% 16.1% 77.91%
5 Yr 5.0%* -0.8% 109.2% 99.56%
10 Yr N/A* 2.7% 21.1% 81.54%

* Annualized

Return Ranking - Calendar

Period BUFF Return Category Return Low Category Return High Rank in Category (%)
2023 16.5% -42.6% 47.4% 59.70%
2022 -4.4% -56.3% -4.2% 0.16%
2021 8.4% -27.2% 53.7% 82.28%
2020 -14.0% -36.2% 2181.7% 99.15%
2019 30.5% -22.7% 40.4% 6.97%

Total Return Ranking - Trailing

Period BUFF Return Category Return Low Category Return High Rank in Category (%)
YTD 5.5% -0.4% 18.5% 96.80%
1 Yr 16.0% 3.8% 52.7% 94.31%
3 Yr 7.2%* -12.7% 16.1% 77.91%
5 Yr 5.0%* -0.8% 109.2% 99.56%
10 Yr N/A* 2.7% 21.1% N/A

* Annualized

Total Return Ranking - Calendar

Period BUFF Return Category Return Low Category Return High Rank in Category (%)
2023 16.5% -5.0% 47.4% 83.89%
2022 -4.4% -36.8% -2.2% 1.05%
2021 8.4% 3.0% 124.3% 99.02%
2020 -12.1% -15.8% 2266.0% 99.91%
2019 32.9% -0.4% 241.3% 10.19%

BUFF - Holdings

Concentration Analysis

BUFF Category Low Category High BUFF % Rank
Net Assets 406 M 2.34 M 1.55 T 70.90%
Number of Holdings 14 2 4048 98.56%
Net Assets in Top 10 306 M 885 K 387 B 57.15%
Weighting of Top 10 83.56% 0.3% 112.0% 2.49%

Top 10 Holdings

  1. Innovator U.S. Equity Power Buffer ETF - December 8.43%
  2. Innovator U.S. Equity Power Buffer ETF - August 8.40%
  3. Innovator U.S. Equity Power Buffer ETF - July 8.37%
  4. Innovator U.S. Equity Power Buffer ETF - September 8.36%
  5. Innovator U.S. Equity Power Buffer ETF - February 8.35%
  6. Innovator U.S. Equity Power Buffer ETF - January 8.35%
  7. Innovator U.S. Equity Power Buffer ETF - April 8.34%
  8. Innovator U.S. Equity Power Buffer ETF - June 8.33%
  9. Innovator U.S. Equity Power Buffer ETF - May 8.32%
  10. Innovator U.S. Equity Power Buffer ETF - October 8.31%

Asset Allocation

Weighting Return Low Return High BUFF % Rank
Stocks
99.92% 0.00% 124.03% 5.12%
Cash
1.29% 0.00% 99.06% 42.61%
Preferred Stocks
0.00% 0.00% 2.38% 96.96%
Other
0.00% -13.91% 100.00% 95.36%
Convertible Bonds
0.00% 0.00% 5.54% 96.71%
Bonds
0.00% -0.37% 93.78% 96.48%

Stock Sector Breakdown

Weighting Return Low Return High BUFF % Rank
Technology
24.48% 0.00% 48.94% 45.48%
Healthcare
14.58% 0.00% 60.70% 43.21%
Financial Services
13.37% 0.00% 55.59% 53.95%
Consumer Cyclical
10.60% 0.00% 30.33% 52.81%
Communication Services
8.72% 0.00% 27.94% 42.07%
Industrials
8.21% 0.00% 29.90% 72.01%
Consumer Defense
6.92% 0.00% 47.71% 44.26%
Energy
4.84% 0.00% 41.64% 29.54%
Utilities
3.00% 0.00% 20.91% 25.55%
Real Estate
2.79% 0.00% 31.91% 46.62%
Basic Materials
2.49% 0.00% 25.70% 52.07%

Stock Geographic Breakdown

Weighting Return Low Return High BUFF % Rank
US
99.92% 0.00% 124.03% 4.24%
Non US
0.00% 0.00% 62.81% 97.20%

BUFF - Expenses

Operational Fees

BUFF Fees (% of AUM) Category Return Low Category Return High Rank in Category (%)
Expense Ratio 0.99% 0.01% 19.75% 36.60%
Management Fee 0.20% 0.00% 1.90% 19.84%
12b-1 Fee 0.00% 0.00% 1.00% 20.03%
Administrative Fee N/A 0.00% 0.85% N/A

Sales Fees

BUFF Fees (% of AUM) Category Return Low Category Return High Rank in Category (%)
Front Load N/A 1.00% 5.75% N/A
Deferred Load N/A 1.00% 5.00% N/A

Trading Fees

BUFF Fees (% of AUM) Category Return Low Category Return High Rank in Category (%)
Max Redemption Fee N/A 0.25% 2.00% N/A

Related Fees

Turnover provides investors a proxy for the trading fees incurred by mutual fund managers who frequently adjust position allocations. Higher turnover means higher trading fees.

BUFF Fees (% of AUM) Category Return Low Category Return High Rank in Category (%)
Turnover N/A 0.00% 496.00% 48.30%

BUFF - Distributions

Dividend Yield Analysis

BUFF Category Low Category High BUFF % Rank
Dividend Yield 0.00% 0.00% 25.47% 99.92%

Dividend Distribution Analysis

BUFF Category Low Category High Category Mod
Dividend Distribution Frequency Annual Quarterly Monthly Quarterly

Net Income Ratio Analysis

BUFF Category Low Category High BUFF % Rank
Net Income Ratio -0.14% -54.00% 6.06% 88.82%

Capital Gain Distribution Analysis

BUFF Category Low Category High Capital Mode
Capital Gain Distribution Frequency Annually Semi-Annually Annually

Distributions History

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BUFF - Fund Manager Analysis

Managers

Dustin Lewellyn


Start Date

Tenure

Tenure Rank

Apr 01, 2018

4.17

4.2%

Dustin Lewellyn, CFA. Mr. Lewellyn has extensive background in institutional investment process with a specific focus on exchange-traded funds (“ETFs”). Mr. Lewellyn was a portfolio manager at BGI (now part of Blackrock), and he managed a number of international equity funds. Dustin also was head of ETF product management and product development at Northern Trust where he oversaw the build out and management of all areas of a new ETF business, including primary responsibility for the portfolio management process surrounding the ETFs. Mr. Lewellyn also built and ran a new ETF business for Charles Schwab, including having primary responsibility for the technology and investment process to support portfolio management for the ETFs. Mr. Lewellyn started a consulting business with a focus on ETFs and helped numerous new ETF sponsors, as well as service providers, understand the resource requirements to participate in the industry utilizing current best practices. Mr. Lewellyn holds a B.A. from University of Iowa and is a CFA Charterholder. He also holds security licenses 7, 63, 66 and 24.

Ernesto Tong


Start Date

Tenure

Tenure Rank

Apr 01, 2018

4.17

4.2%

Mr. Tong has been a managing director with Penserra since 2015. Prior to joining Penserra, Mr. Tong spent seven years as a vice president at Blackrock, where he was a portfolio manager for a number of the iShares ETFs, and prior to that, he spent two years in the firm’s index research group.

Anand Desai


Start Date

Tenure

Tenure Rank

Apr 01, 2018

4.17

4.2%

Anand Desai. Mr. Desai has been an Associate with Penserra since 2015. Prior to joining the Penserra Capital Management, LLC, Mr. Desai was a portfolio fund accountant at State Street for five years.

Tenure Analysis

Category Low Category High Category Average Category Mode
0.04 39.02 7.28 2.42